Turn Your Brain Off Podcast
Turn Your Brain Off (TYBO)
Champion's Mentality: Overcoming Failure and Pursuing Your Goals with Isaiah Sheese
0:00
-29:46

Champion's Mentality: Overcoming Failure and Pursuing Your Goals with Isaiah Sheese

Isaiah Sheese, the 2023 fourth-place winner in the World Barista Championship and champion of the US Coffee Championships, sits down with Andrew Nauenburg in the Archetype Coffee Roastery in Omaha, NE (that’s why you might hear some coffee bags being filled in the background) and shares his journey to success in the coffee industry. He discusses the intense competition and the dedication required to excel. Isaiah emphasizes the importance of setting realistic goals and separating one's identity from one's achievements. He also highlights the significance of celebrating accomplishments and reflecting on the journey. Isaiah's story serves as a reminder to persevere through failure and to find fulfillment in the process of pursuing one's dreams.

Turn Your Brain Off Podcast is a reader-supported publication. To receive new posts and support our work, consider becoming a free or paid subscriber.

Key Takeaways:

  1. Competing in the barista championship requires a significant time and financial investment.

  2. Handling rejection and setbacks is crucial for success in competition.

  3. Setting realistic goals and assessing progress is essential for maintaining motivation.

  4. Separating one's identity from one's achievements helps to avoid getting wrapped up in success or failure.

  5. The process of pursuing a goal is just as important as achieving it.

Quotes:

  • "If you have a goal, what steps are you going to take to achieve that? And it's going to take a lot of setbacks."

  • "To be a champion, you have to have this fortitude, this focus that is kind of unwavering."

  • "The process that it's taken me to win the United States Barista Championship has made me a much better human."

  • "You absolutely need to step back and look, whether you journal about things, however you process those things, you absolutely need to do it or you'll miss it."

  • "Do the work."

Discussion about this episode

User's avatar